Most Irish wedding suppliers are on Instagram.
But many are not using it strategically.
Posting beautiful work is not the same as generating enquiries. Followers do not automatically become bookings. And engagement does not always translate into revenue. Here is how wedding suppliers in Ireland can move from posting consistently to converting confidently.

If you’re a wedding supplier in Ireland, you’ve probably asked yourself the same question at some point: “How do I get more bookings without constantly chasing leads?” With more couples starting their planning journey online, simply relying on Instagram or word of mouth isn’t enough anymore. Here’s why being listed in a wedding directory isn’t just helpful — it’s essential.

Many wedding suppliers invest time in building their online presence — creating websites, posting on Instagram and joining directories. But simply being listed somewhere does not guarantee enquiries. Here are five common mistakes wedding suppliers make on their listings — and how to avoid them.

Most Irish wedding suppliers are on Instagram. But many are not using it strategically. Followers do not automatically become bookings. And engagement does not always translate into revenue. Here is how wedding suppliers in Ireland can move from posting consistently to converting confidently.

The way couples choose wedding venues has changed. Research now happens online. Shortlists are built quickly. Decisions are made before viewings are booked. For Irish wedding venues, VR tours are not about technology. They are about conversion. How Couples Now Shortlist Venues…

If you are a wedding supplier in Ireland, bookings rarely come down to talent alone. Irish couples are thoughtful decision-makers. They research carefully. They compare quietly. And they eliminate options long before they ever make contact.

In today’s digital age, a strong online presence for wedding businesses is no longer optional – it is essential. Whether you’re a photographer, florist, celebrant, or venue stylist, attracting couples starts with making yourself visible and appealing online.